Lately, brands have gone crazy about sans-serif fonts. Want to move on to the actual examples of great logo fonts? Let’s begin! Sans-serif Logo Fonts lowercase (friendly, casual) or uppercase (powerful, respectful)Įvery trait of the typeface should capture the essence and feel of the particular brand, as well as the message they want to communicate.short (heavy, stable, durable) or tall (light, elegant, luxurious).condensed (slim, precise, physical contact if touching) or extended (spacious, airy, relaxing).rounded (comfy, sweet, easy-going) or angular (formal, official, bitter).straight (stable, firm) or slanted (dynamic, active, fast).thin (feminine, elegant) or thick (authoritative, strong).
However, there are even more traits that determine the way your audience perceives your brand. Generally, fonts fall into the categories of sans serif, serif, scrip, and decorative fonts. When it comes to choosing the right font for your logo design – everything matters. Plus, you receive awesome inspiration from popular brands and similar logo fonts you can use.
Today’s article is devoted to the diversity of logo fonts and it comes with some pretty good suggestions for your next logo design. Or, right on the contrary – blur the brand message and cause misconception. It’s incredible how the choice of a logo font can instantly establish trust and put a strong foundation on the future customer-brand relationship.